Is it a paste? Is it a gel? No it's SUPER.GOO. Packed with super-hero qualities to create a firm-holding, rubbery-gel that dries to a slick natural finish. Super-defined texture and style are created from our no-flake, water-soluble setting and moulding gel, that not only enhances volume and hold, but doubles up as a great curl enhancer.

APPLY. STYLE. HOLD. Apply  SUPER.GOO  to damp or dry hair.